Kicksend now plans, designs, and publishes your Klaviyo lifecycle flows in the same place you already build campaigns. Welcome series, browse and cart recovery, post-purchase, winback, or a journey you describe yourself — you get timing, branches, and on-brand emails, then choose whether the flow stays a draft or goes live.

Start from the moment that matters: someone joins your list, views a product, leaves a cart, places an order, or goes quiet. Kicksend looks at your brand and your Klaviyo account and recommends the trigger — an event, a list, a segment, or a profile date — so the flow starts from signals you already track. Add an offer only when you want one used. From there the journey is yours to shape. Waits, splits, emails, and texts sit on a canvas. Select any step to change who it reaches, when it sends, and what it says. Email briefs are editable before a design exists, so the plan and the creative stay aligned.

Each email is built in the same editor as your campaigns, including A/B variations and personalization for the product or profile that started the flow. Preview desktop and mobile, and preview as a real recipient when the email is personalized. If a trigger change leaves a rule pointing at the wrong data, Kicksend flags it on that step and in Issues, and holds the export until you fix it. Version history keeps what you built, what you synced from Klaviyo, and what you exported, so you can open an older version and keep editing from there.

Flows you already run in Klaviyo show up in Kicksend and stay in sync with your regular account sync. Before anything is written back, you see the live status and the exact changes. Export as a draft when you still want to review in Klaviyo, or make the flow live when it should start sending.

Start from a proven lifecycle strategy, or describe the journey you want
Generate timing, branches, and email briefs from your brand and Klaviyo data
Design and edit flow emails the same way you edit campaigns, including A/B tests
Catch problems before export, and return to any earlier version
Sync existing Klaviyo flows in, then publish updates as a draft or live

Plan, design, and publish Klaviyo flows in one place