Introducing Flows
Build revenue-optimized flows in minutes
Make flows your most efficient revenue channel through AI-powered creation and testing.
Powering 1000+ brands on
Works with the tools in your Shopify and Klaviyo stack
Shopify, Skio, Smile.io, Loop, Rivo, Recharge, Judge.me, Gorgias, AfterShip, Junip, LoyaltyLion, Pepper, PostPilot, Rebuy, Loox, Okendo, Malomo, ReferralCandy, Typeform, ShipStation, Octane AI, Reviews.io, Talon.One, Zapier, Yotpo, Zembula.
Updating your flows used to take weeks and cost thousands of dollars
Instantly start driving more email & SMS revenue from high-converting flows that are done for you with one button click.
Before Kicksend
Several weeksAudit
1–2 weeksPull performance data and decide which flows, branches, and messages need work.
Strategize
Several daysTurn scattered brand context and best practices into a flow-by-flow brief.
Write & design
2–4 weeksMove copy and creative through documents, design files, and rounds of feedback.
Build
1–2 weeksRecreate every message, delay, split, and link by hand inside Klaviyo.
Review & launch
Several roundsCoordinate final approvals, QA every path, and schedule the team to publish.
Improve
When time allowsRepeat the same handoffs whenever performance or your brand changes.
With Kicksend
Ready the same dayConnect
1 minBring in your Shopify, Klaviyo, brand knowledge, and approved design system.
Choose a strategy
1 minStart with an agency-built playbook tailored to your products and customers.
Generate
5–10 minCreate the complete flow—strategy, copy, designs, logic, and personalization—at once.
Review
10 minPreview every customer path and refine copy or creative with a simple instruction.
Publish
1 minSend the complete, QA-ready flow directly to Klaviyo when you approve it.
Improve
10 min/weekUpdate live flows and create fresh variants without restarting the process.
The world’s most efficient way to build and manage your flows
Agency-grade flows mean more revenue per recipient
There are right and wrong ways to show up to your customers and future customers.
- Existing customers need different messages than non-customers.
- Abandoned checkouts should not start with a discount, it unnecessarily erodes margins.
- A welcome email should build connection with the customer before selling.
Get your flows done right, not just done.
Connected to your entire brand
Design system
Your flows are always aesthetically on-brand, because they’re built off the same design system as your campaigns.
Knowledge
When generating your flow’s strategy or email or SMS campaigns, we tap into the same knowledge base built off your brand guidelines, voice and tone guides and customer reviews.
Memory
Your flows follow all the same instructions you’ve already given Kicksend so things are right the first time.
Image repo
At any time, insert an image from Shopify or generate a new image based off existing product photography, directly from Kicksend.
Connected seamlessly to your stack
Branch flows on zero-party data
Create a welcome series with multiple branches based on the zero-party data collected from your Alia popup form.
Personalize where it matters
Show Smile.io membership points in a post-purchase email.
Split or filter flows based on customer data from your apps
Send different emails to Recharge subscribers vs. non-subscribers.
Compare your path from idea to live flow
A first draft is only the beginning. See what it takes to design, strategize and prepare a complete flow for publishing.
Scroll sideways to compare. Row labels stay in place.
| Feature |  |   Claude & ChatGPT + Klaviyo MCPClaude + ChatGPT |  Composer |
|---|---|---|---|
| Workflow & conversion strategy | |||
| Creates campaign calendars and strategy briefs | Available | Available | Available |
| Runs an agency-built workflow from strategy through Klaviyo production, without prompting each task | Available | Not included | Not included |
| Generates strategy using Klaviyo Platinum Partner agency playbooks and your Shopify/Klaviyo data | Available | Not included | Not included |
| Applies insights from thousands of A/B tests to copy, merchandising, CTAs, and layouts | Available | Not included | Not included |
| Design & brand consistency | |||
| Saves brand voice, product knowledge, and creative preferences | Available | Available | Available |
| Generates emails from an approved e-commerce design system without repeatedly describing layouts | Available | Not included | Not included |
| Incorporates AI-generated imagery featuring your products by default | Available | Not included | Not included |
| Automatically slices finished designs into linked images to preserve layouts | Available | Not included | Not included |
| Automatically adds alt text to every exported image slice | Available | Not included | Not included |
Check means available in the stated setup. Cross means the specific built-in workflow or service is not included; custom prompting, configuration, integrations, or separate services may add it. Shared capabilities are limited to three representative rows.
Want to hand off more of the work?
Explore Kicksend’s managed plan for hands-on support with your flows.
Frequently asked questions
Your next Klaviyo flow can be live in minutes
Start with expert strategy. Generate the complete flow. Review it and publish when you’re ready.